
Beyond Bespoke: Unveiling the $650,000 2025 Range Rover Holland & Holland Overfinch – A Masterpiece of British Luxury and Mobile Sporting Heritage
In an era where luxury often connotes hyper-connectivity and futuristic minimalism, a rare breed of connoisseurs still seeks something profoundly different: vehicles that are not merely modes of transport but extensions of a meticulously curated lifestyle. For these discerning individuals, the year 2025 marks the arrival of an automotive masterpiece that transcends conventional definitions of opulence, merging unparalleled British heritage with bespoke automotive artistry. We’re talking about the Range Rover Holland & Holland Edition by Overfinch, a creation that resets the benchmark for ultra-luxury SUVs and, quite remarkably, reimagines the concept of a mobile gun room.
Having navigated the intricate landscape of the luxury automotive market for over a decade, I’ve witnessed firsthand the evolution of bespoke offerings. Yet, even against a backdrop of increasing personalization, this particular collaboration stands out. It’s not just a car; it’s a profound statement, a heritage piece, and a functional work of art designed for those who appreciate the finest traditions of British sporting life and who command unparalleled exclusivity. For a starting price nudging $650,000, this is what you acquire when you truly possess everything, and still yearn for something that is singularly, exquisitely yours.
Overfinch: The Genesis of Bespoke Range Rovers
To truly appreciate the Holland & Holland Edition, one must first understand the legacies converging within it. First, Overfinch. Founded in 1975, Overfinch initially carved its niche as the go-to specialist for enhancing Range Rovers. Decades before manufacturers themselves dabbled in high-performance or ultra-luxurious SUV variants, Overfinch was already pushing boundaries, transforming these capable off-roaders into faster, sharper, and significantly more lavish machines. Their early work laid the groundwork for what bespoke automotive customization could achieve, garnering a small but fiercely loyal following, particularly here in the United States.
However, as Jaguar Land Rover began to introduce its own factory-hot-rodded and more luxurious Range Rover models, Overfinch’s original business model faced formidable challenges, leading to a period of restructuring. But true craftsmanship and vision rarely disappear. Under new ownership, Overfinch has undergone a spectacular renaissance, reinventing itself not as a tuner, but as an artisan atelier. Today, it specializes in crafting Range Rovers and Land Rover Defenders with meticulously redesigned luxury interiors and unique, bespoke exterior hardware. Their focus is on elevating an already premium platform into something genuinely unique, offering clients an unparalleled degree of personalization that even the factory can’t match. In 2025, Overfinch stands as a beacon for those seeking an uncompromised expression of automotive individuality.
Holland & Holland: A Legacy Forged in Steel and Tradition

The second, equally illustrious partner in this triumvirate is Holland & Holland. For 190 years, this venerable British institution has been synonymous with the pinnacle of high-end sporting shotguns and rifles. A stroll through London’s fashionable West End, near The Ritz Hotel on St James’s Street, might lead you to their iconic gun room, a hallowed space that exudes history and craftsmanship. With a presence also in Dallas, Texas, Holland & Holland’s reputation extends globally, built on a foundation of innovation and artistry.
Their historical contributions are immense: from being awarded their first patent for a slide-and-drop mechanism and bolt action in 1861, to creating the legendary .375 Magnum cartridge in 1912, and even supplying sniper rifles to the Allied forces during World War II. Yet, it is their “Royal” side-by-side 12-gauge shotgun that truly epitomizes their legacy. Designed in 1883 and manufactured continuously since 1898, this magnificent firearm, costing upwards of $200,000, is a testament to enduring design and unparalleled hand-finishing. Each piece is a collector’s item, an heirloom passed down through generations, showcasing exquisite engraving, flawless balance, and engineering precision. The synergy with Range Rover – a vehicle renowned for its elegance, capability, and heritage – is, therefore, remarkably natural.
A Collaboration of Distinction: The 2025 Holland & Holland Edition
The Range Rover Holland & Holland Edition by Overfinch is precisely what its name implies: a seamless integration of the unique qualities and storied histories of all three brands into one extraordinary vehicle. The foundation for this bespoke masterpiece is the formidable 2025 Range Rover SV, a vehicle that already represents the zenith of Range Rover’s factory-built luxury and performance. Priced at a substantial $221,650, the SV is powered by a potent 607-horsepower 4.4-liter twin-turbo V-8 engine, capable of propelling this luxury leviathan from 0 to 60 mph in a blistering 4.3 seconds, reaching a top speed of 162 mph. This means the Holland & Holland Edition doesn’t sacrifice performance for luxury; it encapsulates both.
Overfinch then meticulously applies an additional Holland & Holland exterior and interior upgrade package, a bespoke transformation that, at current exchange rates, adds approximately $196,000 to the vehicle’s cost. This package is not merely an aesthetic overlay; it’s a deep immersion into the world of Holland & Holland, drawing inspiration from the rich colors and textures of the British countryside, and the warm, tactile sophistication of the seasoned wood and exquisitely engraved steel found on a Holland & Holland Royal shotgun. This holistic approach ensures every element resonates with the heritage it embodies, positioning it as a truly unique luxury custom vehicle.
Our featured example further elevates this distinction with optional additions, including a $45,000 duo-tone leather trim—one of three available colorways—and the pièce de résistance: the $65,000 Companion Chests. These aren’t just storage compartments; they are an integrated gun box and picnic set, transforming the vehicle’s cargo area into a mobile executive suite for sporting excursions. Even without a pair of Holland & Holland Royal side-by-sides nestled within the gun box, you’re looking at an investment-grade automobile, a truly elite personal transport that commands a price tag in the ballpark of $650,000.
Subtlety in Grandeur: The Exterior Embellishments
One of the most remarkable achievements of this collaboration lies in its ability to overlay 19th-century aesthetics onto a thoroughly 21st-century form language without resorting to ostentation. The full-size Range Rover, a paragon of reductive surfacing and restrained detailing—a design ethos pioneered by Massimo Frascella (now Audi’s head of design) under JLR’s chief creative officer Gerry McGovern—provides an inherently elegant canvas. Overfinch’s lead designer, Greg Shilton, has masterfully navigated this challenge. The result is an exterior that subtly hints at its bespoke nature, rather than shouting it.
Among the exterior upgrades are unique 23-inch forged aluminum wheels, adorned with Rolls-Royce-style self-leveling center caps that proudly display the Holland & Holland hallmark. The meticulously crafted grille is all metal, featuring the identical diamond-pattern engraving used on Holland & Holland firearms, catching the light with a delicate twinkle that betrays its exquisite origins. This attention to detail extends to the metal Overfinch lettering on the hood and the aluminum side vent frames, which artfully encircle an engraving of Holland & Holland’s signature “Royal” scroll – the very pattern that distinguishes their flagship firearms. At the rear, a full-width light bar incorporates an illuminated Overfinch badge, a subtle yet definitive signature of its bespoke origin. This approach, as Shilton explains, maintains a “relatively clean overall aesthetic,” but as one draws closer, “you get a little twinkle of detail,” a testament to the artisan vehicle customization. It’s a design philosophy that champions understated luxury, appealing to high-net-worth individuals who appreciate nuanced distinction.
An Inner Sanctuary: The Ultimate Mobile Sporting Lounge
Stepping inside the 2025 Range Rover Holland & Holland Overfinch is an experience that borders on entering a private club or a bespoke British country estate. While Range Rover’s minimalist form language remains foundational, the interior is overtly extravagant, a meticulously curated environment of exceptional materials and exquisite detailing. Most surfaces are lavishly wrapped in Bridge of Weir leather, renowned for its exceptional quality, durability, and ethical sourcing – a critical consideration for luxury consumers in 2025. Areas not clad in leather are instead adorned with open-pore French walnut veneer, celebrated for its rich grain and warm, tactile appeal, or real, polished metal elements.
The stainless-steel inserts within the doors feature the same intricate engraved scroll work found on Holland & Holland’s “Royal” shotguns. Elsewhere, finely engraved diamonds are embedded into the veneers, echoing the patterns on the guns’ stocks. The iconic Holland & Holland crest is elegantly inlaid on both the front and rear center consoles, with the latter discreetly housing a Champagne cooler and a pair of fine Champagne flutes, ready for celebrations after a successful shoot or simply for enjoying a moment of refined relaxation.
The leather seats themselves are a masterclass in bespoke design, featuring a unique quilting pattern that mirrors the Holland & Holland diamond motif. Adding a delightful narrative touch, illustrations of game birds are meticulously stitched into the backrests, creating a subtle homage to the sporting pursuits that define the Holland & Holland legacy. In the optional duo-tone colorway, the front seats are predominantly trimmed in a sophisticated Harris Green, while the rear seats are resplendent in London Tan, a harmonious palette inspired by the British countryside.

However, the zenith of this interior’s innovation and luxury lies within the optional Companion Chests. The upper chest is ingeniously designed to stow two bottles of Champagne, alongside fine-cut crystal flutes, a genuine staghorn corkscrew, two silver bottle stoppers, and a complete suite of fine crockery and cutlery for a party of eight, complete with H&H monogrammed napkins. This isn’t just a picnic set; it’s a portable fine dining experience, perfect for field use or exclusive events. This thoughtful inclusion caters to the fact that, given only 25 of these vehicles are being built (with just four destined for the U.S. market), your shooting companions are unlikely to arrive in a matching Holland & Holland Edition Range Rover.
Below this, the lower Companion Case transforms the vehicle into its namesake: a sophisticated, secure gun room. It’s custom-specified to stow two shotguns, nestled beneath a figured walnut insert complete with an inlaid Holland & Holland plaque. The rear of this drawer compartment is further appointed with eight whisky tumblers and two decanters, elegantly placed on either side of two pewter hipflasks, cleverly sculpted to resemble shotgun cartridges. This arrangement is more than just storage; it’s an invitation to partake in a ritual, creating a mobile haven for post-hunt camaraderie and relaxation. It epitomizes the concept of a luxury hunting vehicle, a private club on wheels.
The Intangible Value: Why This Vehicle Commands $650,000 in 2025
On paper, the idea of integrating gun-inspired motifs and a comprehensive sporting chest might sound niche, perhaps even a touch theatrical. Yet, in person, the execution is nothing short of spectacular. The craftsmanship, the meticulous attention to detail, and the sheer quality of every material are palpable. It truly looks and feels like a sporting rig fit for royalty – an apt description, given that both Holland & Holland and Range Rover proudly hold Royal Warrants as suppliers to Britain’s monarch, King Charles III. This endorsement speaks volumes about their unwavering commitment to quality and service.
In the 2025 luxury market, where genuine exclusivity is increasingly rare, this Range Rover Holland & Holland Edition stands as an investment-grade automobile. With only 25 units destined for global production, and a mere four allocated to the United States, its scarcity is a defining feature. As of its launch, 12 of these unique vehicles have already found homes, underscoring the intense demand from collectors and connoisseurs for truly limited edition luxury cars. The 12-month production lead time further emphasizes the handcrafted nature of each vehicle; this isn’t mass production, but a bespoke journey.
This vehicle isn’t just about getting from point A to point B; it’s about the journey, the experience, and the statement it makes. It caters to a discerning clientele who values heritage, uncompromising quality, and the art of bespoke creation. It’s for those who appreciate the subtle nuances of fine engraving, the rich aroma of Bridge of Weir leather, and the tactile pleasure of open-pore walnut. It’s for individuals whose lifestyle encompasses grand estates, exclusive sporting events, and a profound appreciation for handcrafted excellence. It’s an ultra-premium SUV that seamlessly blends premium off-road capability with the absolute zenith of luxury lifestyle brands, embodying the spirit of the luxury overland vehicle.
A Call to Experience Unrivaled Luxury
The 2025 Range Rover Holland & Holland Edition by Overfinch isn’t just another luxury SUV; it’s a testament to enduring British craftsmanship, a celebration of sporting heritage, and an ultimate expression of bespoke automotive art. It represents the pinnacle of personalized luxury, transforming an already exceptional vehicle into a truly unique, investment-worthy asset for the most discerning collectors.
If your pursuit of automotive excellence extends beyond the ordinary, if you seek a vehicle that reflects your passion for heritage, exclusivity, and unparalleled quality, then this extraordinary collaboration demands your attention. Don’t simply read about it; imagine the experience. Envision the journey.
We invite you to reach out to an authorized Overfinch specialist to explore the possibilities of owning this truly remarkable piece of British heritage. Discover how you can commission your own legacy—a vehicle that is not just driven, but truly lived.